Tata Curvv EV launch: All the highlights from the event
Get set, charge. Because Tata Motors is ready with its next all-electric offering for the Indian car market. The company already has a very formidable say in the Indian electric car space with Nexon EV leading the battalion of options. The portfolio also includes Tiago EV, Punch EV and Tigor EV, all helping the brand enjoy a lion's share of the still rather small Indian electric passenger vehicle market. But on Wednesday, the Tata Curvv EV was officially launched in the market here while the Curvv combustion engine version was also showcased. Check the highlights from the launch event here.
Thank you for being with us for the Curvv EV launch
It has been a pleasure to bring the very latest from the launch of Curvv EV and showcase of Curvv ICE today. Do remember, Curvv EV bookings start at company dealerships from August 12 onwards. Thank you for being with us.
Curvv ICE pricing on…
Tata Motors has confirmed that Curvv ICE price list will be shared on September 2.
Curvv is now officially the flagship EV from Tata Motors
Tata Motors says Curvv EV pricing has been decided by focusing on pricing of popular ICE models with automatic transmission in the mid-size SUV space. What do you make of the Curvv EV pricing? Do let us know…
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55 kWh
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1198 cc
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Tata Curvv EV launched at…
Curvv EV has been officially launched in the Indian car market at a starting price of ₹17.49 lakh (ex-showroom) and goes up to ₹21.99 lakh (ex-showroom). Do note that these are introductory prices.
And here it is in the flesh. Ladies and gentlemen, say hello to the all-new Tata Curvv EV
Tata Curvv EV officially breaks cover!
What are the colour options on Curvv ICE and Curvv EV?
Tata Curvv ICE will come in six exterior colour options and the list includes Daytona Grey, Pristine White, Flame (Red), Opera Blue, Pure Grey and Gold. Curvv EV will come in five body hues - Virtual Sunrise (Blue), Pure Grey, Pristine White, Flame (Red) and Empowered Oxide (White).
Tata.EV Originals launched
Tata Motors says it is bringing out official accessories' options for customers of Curvv EV and that many of what is available for the all-electric model will also be available for Curvv ICE as well. The list includes things like body cover, special floor mats and even pet sheets.
Cabin highlights of Curvv ICE…
Tata Curvv ICE version claims to offer the most plush cabin for any car in the mid-size SUV space. It gets six-way power-adjustable driver seat, ventilated front seats, two-way recline function on the rear seats, customisable mood lights, panoramic sunroof, nine speaker plus one sub-woofer JBL sound system, four-spoke steering with mounted controls, paddle shifters, 10.23-inch driver display with support for navigation and blind-spot feed, 360-degree camera, wireless phone charger, cooled glovebox, auto-dimming IRVMs, air-purification syste and leatherette seats. The interiors are in burgundy shade.
Curvv ICE details are out…
Curvv ICE gets All-Wheel Disc brakes and boasts of some very formidable off-road capabilities, including water-wading depth of 450 mm. Built on the ATLAS platform which supports multiple body types, the Curvv in particular will get two petrol and a diesel engine options. The petrol options is starred by an all-new Hyperion engine.
What is the range of Curvv EV?
Now this alone is the most-important factor for any EV. The company says data from drive distances covering four billion kms EVs in the country have been crunched. Tata Curvv EV claims to have a minimum range of 500 kms which is expected to translate to at least 300 kms in the real world, depending on a variety of factors such as driving pattern, drive terrain, climatic conditions and more. The Curvv EV with the larger battery pack is expected to offer a real world range of well over 400 kms per charge.
Tata Curvv EV: Battery details
While we have already mentioned below that Curvv EV gets two battery pack options. But Tata Motors says the battery packs can be powered from 10 per cent to 80 per cent charge in 40 minutes using a 70 kW charger. Curvv EV also boasts of vehicle-to-vehicle charging functionality.
Tata Curvv EV: Key specifications
Tata Curvv gets a 123 kW liquid-cooled motor and has a 0 to 100 kmph time of 8.6 seconds. The maximum speed of Curvv EV is at 160 kmph. Curvv EV stands on 18-inch alloys on the 215 mm wide tyres for stability. The EV has a ground clearance of 190 mm and has a water-wading depth capability of 450 mm. Curvv also has 500 litres of boot space and an additional 35 litres of space in the frunk or front trunk. You also get the acoustic sound system which essentially delivers an audio warning to pedestrians - essential because the EV is otherwise typically silent.
What are the engine options on Curvv ICE?
Tata Curvv will come with two petrol and a diesel engine option. All three motors will be paired to an automatic gearbox. It will also get a slew of features and the list includes Level 2 ADAS, JBL sound system and more
What are the safety highlights of Curvv EV?
Curvv EV gets six airbags, ESP, All-Wheel Disc brakes and several other highlights as standard. It also gets acoustic alerts for pedestrian safety, as well as Level 2 autonomous driving assistance or ADAS with 20 features.
What are the battery pack options on Tata Curvv EV?
It is now official that Curvv EV will offer two battery packs - 55 kWh and 45 kWh. The SUV also claims to be ferociously fast and gets a 123 kW motor. Curvv EV is stated to go from 0 to 100 kmph in 8.6 seconds.
Curvv EV seeks to address four key concerns of potential EV buyers
Tata Motors says Curvv EV focuses on four key concerns of India's EV buyers. Curvv EV will get the largest battery pack for any car model in the segment. The four essential pillars are - drive range, charging infrastructure access, charging speed and price of the EV itself
What was the thought process behind the coupe design of Curvv SUV?
Chandra underlines that in a cluttered mid-size SUV space, the need was to stand out. While he claims that Curvv is a premium offering, it is its sporty visual appeal that helps it grab spotlight.
Tata EVs in numbers…
Tata Motors has a wide EV portfolio with two EV-exclusive stores in the country. It is confirmed that four more such stores will next come up in Kerala. There are over 1.65 lakh Tata EVs that have been sold so far.
Tata Motors' Shailesh Chandra takes centerstage
Chandra underlines the dominance of Tata Motors in the Indian EV landscape. But he also chooses to put the spotlight on Harrier and Safari models which have together sold over two lakh units so far. Then there is the Punch micro SUV which, he says, is the no.1 selling SUV in this fiscal year. “We respect the great love that Indian customers have shown for us," he says. “When we started our EV journey five years ago, there were many obstacles. We have systematically addressed the barriers. We have a wide array of models across body styles and price points."
…and it is a go for Tata Curvv EV and showcase of Curvv ICE!
The official launch of Tata Curvv EV gets underway. Stay tuned for the very latest from ground zero!
Countdown for the Curvv EV launch begins…
Tata Motors is ready for the launch event of Curvv EV. And so are we. The program here in Mumbai starts at 1130hrs IST and once again, we are here to bring you the very latest…
Interested more in Curvv than Curvv EV?
Tata Motors has opened invites for ‘registering interest’ for the Curvv ICE version. Once again, today's event will showcase the Curvv ICE and a price launch is expected only later in the month.
Launch timelines of future Tata all-electric models
While Tata Curvv EV will be launched today, the company has an aggressive plan to further its hold in the Indian electric car space. Tata Motors has already showcased concept versions of Sierra EV and Avinya EV as well. But first from hereon would be the Harrier EV which has a tentative launch timeframe of FY25. This will be followed with the Sierra EV and Avinya in FY26. Of all of these though, the Avinya clearly appears the most futuristic. Check out details
Is Tata Curvv EV going to be the biggest EV in Tata portfolio
Curvv is expected to be positioned above Nexon EV and is a more premium product in comparison. It is also going to have larger dimensions than Nexon EV which is the current flagship all-electric product from the Indian manufacturer. Precise dimensions will be known at the launch which is a short while away from now
Tata Curvv EV colour options
Always a key aspect of any car launch, the Tata Curvv exterior colour options will be interesting to check out. It is expected that Tata Curvv EV will come with five single-tone hues while there may also be options for dual-tone shades.
Extensive test runs for Curvv and Curvv EV
Both Curvv models have been undergoing rigrous tests in Indian conditions and these have spanned many past months. Last month, Tata Motors released a teaser video of both cars - in camouflage - in the deserts of Rajasthan and claimed that temperatures were as high as 50 degree Celsius. Check out full report here
Did you know?
Sales of electric vehicles in India registered a 55.2 per cent on-year growth in the month of July, as per Federation of Automobile Dealers Association or FADA. As many as 1,79,038 units were sold last month compared to 1,16,221 units sold in July of 2023. But the bulk of the thrust continues to come from the all-electric two and three-wheeler segments. Electric two-wheeler sales rose to 1,07,016 units last month, an increase of 95.94 per cent over July of 2023. Electric cars, however, are a concern as sales dipped by a slight but significant 2.92 per cent, to 7,541 units in July.
Tata claims it is also increasing focus on EV charging infra
The company recently announced the launch of its Charge Point Aggregator which will go live today. But what does it even mean for you, the EV owner? Essentially, Tata has partnered with as many as 15 charging point providers across the country, allowing EV drivers to get real-time updates on the station and point status from these providers. The primary idea is to ensure that an EV driver is able to locate a charging point that is closest to the vehicle and ensure it is not only available but in working condition. Check out the detailed report here
Mark your calendar: Here are the big-ticket car launches scheduled in August…
From Curvv and Curvv EV to Basalt and the much-awaited Mahindra Thar Roxx, August promises to be an exciting month for everyone out and about for a completely new set of wheels. Check out this comprehensive report
Band of (electric) brothers
The Curvv EV is going to be an all-new product but it clearly does share genetics with fellow models in the Tata Motors' family. Of course it gets a coupe profile at the side and at the back but while it sports a beefy bumper on the face for sure, there are elements here that remind of the Punch EV and Nexon EV. What is very interesting is that the final version of the Curvv EV is very, very similar to the concept version of the vehicle that was previously showcased. And that is great because concepts are increasingly becoming a very real window into how the final product will emerge, rather than being an idealistic - and artistic - impression.
Are EVs really green?
One big highlight that every electric vehicle anywhere in the world tries to put the spotlight on is clean mobility. Is it actually clean though? Sure, moving around in an EV means zero tailpipe emissions. But critics argue that manufacturing process of EVs, primarily of the battery packs, is far more harmful for our planet than production of conventional vehicles. Check out this report for more
Tata Curvv EV starts arriving at select dealerships
Here is a generous look at the real-world image of Tata Curvv EV. Several units of the all-electric SUV model have started reaching dealerships across the country. What do you make of the exterior design language?
Why is Tata not launching Curvv ICE today?
We don't know for sure but it is speculated that the price launch of Curvv will take place later this month. It is possible that Tata Motors is looking directly at the Citroen camp as the French manufacturer has readied its Basalt SUV. Now Basalt and Curvv are the only two coupe-SUV models in the mass-market segment and will be facing off against each other in a direct contest. Much would depend on how the two offerings are priced but because Citroen is a significantly younger brand in the country, expect Basalt pricing to be under extensive scrutiny.
Is Curvv a threat to Creta?
Curvv will compete in the mid-size SUV space but while there are plenty of ICE or internal combustion engine options in this category, there is no electric mid-size SUV. Not yet anyway. But Hyundai is reportedly prepping its phenomenally successful model in the form of Creta to also come in an all-electric avatar. So while the Curvv will look to challenge Creta, the battle in the electric mid-size SUV space could be of very special interest.
What does the competition look like in the mass Indian electric car market?
Tata Motors has a plethora of all-electric options across price brackets and body types. Yes, Punch EV is a micro SUV. Yes, Tiago EV is a hatchback. And Yes, Tigor EV is a sedan. But there is some degree of competition that already exists with the likes of Mahindra XUV400 which rivals Nexon EV and Citroen eC3 which rivals Tiago EV. JSW MG Motor India also has Comet EV in the sub- ₹10 lakh price bracket, the ZS EV in the premium range and is prepping its Windsor EV for a launch too. The Windsor EV is called Cloud EV in global markets and in India, is likely to carry a sub- ₹20 lakh price bracket, making it a potential rival for the Curvv EV. Of course, the Windsor EV is a crossover and significantly different to the mid-size SUV profile of Curvv EV.
Tata's EV play in India
Tata Motors has been doggedly determined to lead the Indian electric car market. And it does so with a lion's share of the market. While the Nexon EV was the first EV from the Indian manufacturer, the likes of Tiago EV and Punch EV have also done reasonably well. Why reasonably? Well, the share of electric cars in the massive Indian passenger vehicle market still remains in single percentage points. But that could well change significantly in the times to come. And of course, there also is the Tigor EV sedan too.
Hello and welcome to the launch event of Tata Curvv EV
Team HT Auto is at ground zero and from here, we will be presenting all the very latest updates from the launch event of the next big thing in the Indian all-electric car market - Tata Curvv EV. While the Curvv EV will sit on top of the enormously popular Nexon EV in the company's product portfolio, stay tuned for the unveiling of the Curvv as well. The Curvv with combustion engine, however, will be launched at a later date and will directly lock horns with another new product in the market - Citroen Basalt.
So buckle up and get set for what promises to be a very exciting day as the mid-size SUV space hots up further still…
Check out Upcoming EV Cars in India, Upcoming EV Bikes in India.
