Troika of launches help Audi India register 27% growth in 2022

  • Audi India launched the updated Q3, Q5 and the A8 L sedan in the country in 2022.
The latest Audi Q3 has landed on Indian shores and provides a gateway into the world of Audi SUVs, especially considering that the smaller Q2 has had very limited success and has reportedly been taken off the shelves.
The Q3 deserves its place in the Q family and that is largely thanks to its design elements which resemble bigger siblings like the Q5 and Q7. The big front grille, the large air dams and grey finishes on the face look particularly appealing.
The sharply-cut LED headlight and DRL units add a generous dose of modern appeal.
The same cannot be said about the alloy wheel design which is ordinary at best.
The new Q3 has an increased wheelbase which translates into more leg space for passengers in the rear seat of the vehicle.
The clean rear profile of the Audi Q3 is likely to appeal to many potential buyers.
A look at the cabin inside the new Audi Q3. The feature list isn't exhaustive but still has what one would take for granted - wireless phone charging, dual-zone climate control, panoramic sunroof, 10.1-inch main display screen, among others. Space too is quite generous but for four adults, the fifth will have to squeeze in.
The Q3 continues to rely on a 2.0-litre TFSI petrol engine which produces 190 hp on offer and offers 320 Nm of torque. It is mated to a seven-speed automatic gearbox.
The Audi Q3 remains an eager SUV on the move and sprints from 0 to 100 kmph in a shade over seven seconds. But for most parts, it is meant to do daily runs and in this regard, its mature traits would be much appreciated.
While we didn't get the chance to truly experience the Quattro all-wheel drive system, it could make for a great advantage in less than ideal drive conditions.
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The second-generation Audi Q3 is looking at building the momentum for the brand which offers multiple SUV options across price brackets.
The latest Audi Q3 has landed on Indian shores and provides a gateway into the world of Audi SUVs, especially considering that the smaller Q2 has had very limited success and has reportedly been taken off the shelves.
1/10
The latest Audi Q3 has landed on Indian shores and provides a gateway into the world of Audi SUVs, especially considering that the smaller Q2 has had very limited success and has reportedly been taken off the shelves.
The Q3 deserves its place in the Q family and that is largely thanks to its design elements which resemble bigger siblings like the Q5 and Q7. The big front grille, the large air dams and grey finishes on the face look particularly appealing.
2/10
The Q3 deserves its place in the Q family and that is largely thanks to its design elements which resemble bigger siblings like the Q5 and Q7. The big front grille, the large air dams and grey finishes on the face look particularly appealing.
The sharply-cut LED headlight and DRL units add a generous dose of modern appeal.
3/10
The sharply-cut LED headlight and DRL units add a generous dose of modern appeal.
The same cannot be said about the alloy wheel design which is ordinary at best.
4/10
The same cannot be said about the alloy wheel design which is ordinary at best.
The new Q3 has an increased wheelbase which translates into more leg space for passengers in the rear seat of the vehicle.
5/10
The new Q3 has an increased wheelbase which translates into more leg space for passengers in the rear seat of the vehicle.
The clean rear profile of the Audi Q3 is likely to appeal to many potential buyers.
6/10
The clean rear profile of the Audi Q3 is likely to appeal to many potential buyers.
A look at the cabin inside the new Audi Q3. The feature list isn't exhaustive but still has what one would take for granted - wireless phone charging, dual-zone climate control, panoramic sunroof, 10.1-inch main display screen, among others. Space too is quite generous but for four adults, the fifth will have to squeeze in.
7/10
A look at the cabin inside the new Audi Q3. The feature list isn't exhaustive but still has what one would take for granted - wireless phone charging, dual-zone climate control, panoramic sunroof, 10.1-inch main display screen, among others. Space too is quite generous but for four adults, the fifth will have to squeeze in.
The Q3 continues to rely on a 2.0-litre TFSI petrol engine which produces 190 hp on offer and offers 320 Nm of torque. It is mated to a seven-speed automatic gearbox.
8/10
The Q3 continues to rely on a 2.0-litre TFSI petrol engine which produces 190 hp on offer and offers 320 Nm of torque. It is mated to a seven-speed automatic gearbox.
The Audi Q3 remains an eager SUV on the move and sprints from 0 to 100 kmph in a shade over seven seconds. But for most parts, it is meant to do daily runs and in this regard, its mature traits would be much appreciated.
9/10
The Audi Q3 remains an eager SUV on the move and sprints from 0 to 100 kmph in a shade over seven seconds. But for most parts, it is meant to do daily runs and in this regard, its mature traits would be much appreciated.
While we didn't get the chance to truly experience the Quattro all-wheel drive system, it could make for a great advantage in less than ideal drive conditions.
10/10
While we didn't get the chance to truly experience the Quattro all-wheel drive system, it could make for a great advantage in less than ideal drive conditions.

Audi India on Monday informed it had sold a total of 4,187 units in all of 2022, a 27 per cent growth over its performance in 2021. The Germans launched three models in the country last year with the updated Q3 SUV taking the spotlight while the refreshed Q5 and A8 L also gaining traction.

Audi is crediting the performance of these updated models as well as its existing offerings like A4, A6 and Q8 for its showing in 2022. The company further claims that its high-performance models like e-tron GT, RS e-tron GT, RS Q8, RS 5 Sportback and S5 Sportback are all in high demand. Much of the buzz has also been attributed to a revival in customer sentiment after challenging Covid years of 2020 and 2021. And while Audi India Head Balbir Singh Dhillon admits that there were a fair share of challenges even this year, the opportunities were more still. “We continue to exceed our own estimation and strongly sell all the five electric cars we offer in India. India’s favourite luxury Q- the Audi Q3 made a strong restart in 2022 and we are confident that its success will continue in 2023 and beyond," he said in a press statement issued by his company.

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Watch: 2022 Audi Q3: Drive highlights

Dhillon also specifically mentioned the pre-owned business that, he says, is gaining in strength. "On the retail front we increased our pre-owned car facilities to 22 in 2022."

But the firm focus would still be on new and newer models and Audi is well aware of this. “2023 is going to be another milestone year for Audi India. With our promising portfolio of volume, performance and electric cars, we will continue to redefine luxury for our customers," Dhillon further said. "We will have our full-strength of our models back in the country and are confident of a strong performance in the months ahead."

First Published Date: 02 Jan 2023, 13:49 PM IST
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