Ather announces upgrade program for Gen 1 450 owners: Buy Gen 3 at 80,000

Ather Energy has rolled out a new upgrade program for Gen 1 450 scooter owners to upgrade to the latest generation 450X electric scooter. The new program will allow owners with vehicles older than three years to exchange their 450 Gen 1 for the new 450X Gen 3 at just 80,000 (ex-showroom).

By: Sameer Fayaz Contractor
| Updated on: 07 Jan 2023, 17:04 PM
Follow us on:
Follow us on:
The 2023 Ather 450X can be bought by Ather 450 Gen 1 owners for just ₹80,000 under new upgrade program
The 2023 Ather 450X can be bought by Ather 450 Gen 1 owners for just ₹80,000 under new upgrade program
The 2023 Ather 450X can be bought by Ather 450 Gen 1 owners for just ₹80,000 under new upgrade program
The 2023 Ather 450X can be bought by Ather 450 Gen 1 owners for just ₹80,000 under new upgrade program

Ather Energy announced the new program at its latest Community Day along with several other upgrades for the 450X Gen 3. The company has also rolled out an additional 10,000 discount for its first 1,000 450 customers who will be able to buy the 2023 450X Gen 3 at an effective price of 70,000. Meanwhile, customers with a less than three-year-old 450 e-scooter can upgrade to the 450X Gen 3 for 90,000, which drops to 80,000 (all prices are ex-showroom) with the early-bird discount. The discount can only be availed till March 2023. That’s nearly half the value of a brand new Ather 450X Gen 3. The e-scooter is priced from 1.37 lakh for the 450 Plus, going up to 1.60 lakh for the 450X (ex-showroom Delhi).

Also Read : Ather 450X gets 4 new colours, software updates & new seat; check details

Ather 450 Gen 1 owners with vehicles older than 3 years can buy the 450X Gen 3 for <span class='webrupee'>₹</span>80,000 while those with scooters less than 3 years old can buy it for <span class='webrupee'>₹</span>90,000
Ather 450 Gen 1 owners with vehicles older than 3 years can buy the 450X Gen 3 for 80,000 while those with scooters less than 3 years old can buy it for 90,000
Ather 450 Gen 1 owners with vehicles older than 3 years can buy the 450X Gen 3 for <span class='webrupee'>₹</span>80,000 while those with scooters less than 3 years old can buy it for <span class='webrupee'>₹</span>90,000
Ather 450 Gen 1 owners with vehicles older than 3 years can buy the 450X Gen 3 for 80,000 while those with scooters less than 3 years old can buy it for 90,000

Speaking at the launch event, Tarun Mehta, co-founder and CEO - Ather Energy, said, “Owners get a high residual value of about 75,000-90,000 on the first generation 450 despite three to four years after purchase."

Similar Products

Find more Bikes
Ather Energy Ather 450x (HT Auto photo)
Ather Energy Ather 450x
₹1.08 - 1.62 Lakhs***Ex-showroom price
Avera Retrosa (HT Auto photo)
Avera Retrosa
₹1.08 Lakhs***Ex-showroom price
Hero Xtreme160s (HT Auto photo)
UPCOMING
Hero Xtreme160s
163 cc | Petrol | Manual
₹1.08 Lakhs *Expected Price
Simple Energy Mark 2 (HT Auto photo)
UPCOMING
Simple Energy Mark 2
₹1.1 Lakhs *Expected Price
Vespa Vxl 125 (HT Auto photo)
Vespa Vxl 125
124.45 cc
₹1.11 - 1.18 Lakhs***Ex-showroom price
Kabira Mobility Km 3000 (HT Auto photo)
Kabira Mobility Km 3000
₹1.12 - 1.27 Lakhs***Ex-showroom price

The company wants more of its owners to transition to the latest generation 450X that gets better hardware and is easily compatible with the bulk of changes rolled out via OTA updates or accessories. Mehta also explained that not all accessories and new components are backwards compatible, which means they cannot be retrofitted on the Gen 1 scooters.

Ather Energy made a slew of announcements at its Community Day that includes new colours, the AtherStack 5.0 with software and firmware changes, new and more ergonomically sound seat, a reworked user interface, new merchandise and accessories. Ather also rolled out the Battery Protect extended warranty that brings the total coverage to 5 years/60,000 km (3+2 coverage) at 6,999. The brand operates out of 89 experience centres in 70 cities and has installed over 850 fast chargers across the country.

First Published Date: 07 Jan 2023, 17:03 PM IST
Recommended for you
View all
NEXT ARTICLE BEGINS
Shopping Bag Shop Now
55% OFF
SOFTSPUN Microfiber Cloth - 4 pcs - 40x40 cms - 340 GSM Grey- Thick Lint & Streak-Free Multipurpose Cloths - Automotive Microfibre Towels for Car Bike Cleaning Polishing Washing & Detailing
Rs. 269 Rs. 604
73% OFF
pTron Bullet Pro 36W PD Quick Charger, 3 Port Fast Car Charger Adapter - Compatible with All Smartphones & Tablets (Black)
Rs. 349 Rs. 1,299
20% OFF
Involve Your Senses One Musk Organic Car Perfume Bar, Involve Your Senses Strong Fiber Air Freshener to Freshen'up Your Car - IONE01-40 g Car Accessories interior car perfumes and fresheners
Rs. 320 Rs. 399
65% OFF
ELV Car Mount Adjustable Car Phone Holder Universal Long Arm, Windshield for Smartphones - Black
Rs. 349 Rs. 999
14% OFF
Jopasu Car Duster
Rs. 749 Rs. 869
9% OFF
ShineXPro Microfiber Car Cleaning Cloth - OG Soft 500 GSM Extra Large (35x75 cm) Microfiber Cloth for Car and Bike - Suede Edging for Scratchless Drying and Detailing (Pack of 2)
Rs. 499 Rs. 549
7% OFF
Pidilite WD-40, Multipurpose Car care Spray, 420ml Rust Remover, Lubricant, Stain Remover, Powerful Chimney Cleaner, Degreaser, and Bike Chain Cleaner & Chain Lube (341g)
Rs. 347 Rs. 375
68% OFF
ORJILO Super Soft Microfiber Car Duster Exterior with Extendable Handle, Car Brush Duster for Car Cleaning Dusting - Grey
Rs. 319 Rs. 999
65% OFF
Portronics AUTO 12 in-Car Bluetooth Receiver for Handsfree Calling, Music System, Supports All Smartphones (Black)
Rs. 529 Rs. 1,499
61% OFF
HSR Car Accessories in 10PCS/1Set Car Wiper Detergent Effervescent Tablets Washer Auto Windshield Cleaner Glass Wash Cleaning Tablets
Rs. 197 Rs. 499

Please provide your details to get Personalized Offers on

Choose city
+91 | Choose city
Choose city
Choose city
By clicking "View Offers" you Agree to our Terms and Privacy Policy

Dear Name

Please verify your mobile number.

+91 | Choose city