Hero MotoCorp registers ‘Vida’ name for its electric scooter business

Hero's upcoming electric scooter will make its official debut by March 2022.Hero MotoCorp is likely to sell EVs under the Vida electric vehicle subsidiary. 
By : Prashant Singh
| Updated on: 23 Nov 2021, 12:39 PM
Pawan Munjal, Chairman of Hero MotoCorp, was seen standing next to the new electric scooter, which will be launched soon for the Indian market.
Pawan Munjal, Chairman of Hero MotoCorp, was seen standing next to the new electric scooter, which will be launched soon for the Indian market.
Pawan Munjal, Chairman of Hero MotoCorp, was seen standing next to the new electric scooter, which will be launched soon for the Indian market.
Pawan Munjal, Chairman of Hero MotoCorp, was seen standing next to the new electric scooter, which will be launched soon for the Indian market.

Hero MotoCorp is going all guns blazing with its electric vehicle business for which it has already laid the foundation stone. The company previously announced the manufacturing plans for its upcoming scooter which will be launched in the Indian market by the first quarter of 2022. Now the company has registered the name ‘Vida’ which is likely to be used for its electric two-wheeler business.   

Similar Bikes

Find More Bikes
Battre Electric Mobility Battre Electric Newtron (HT Auto photo)
Battre Electric Mobility Battre Electric Newtron
₹29,900*Onwards
Battre Electric Mobility Battre Electric Kross (HT Auto photo)
Battre Electric Mobility Battre Electric Kross
₹35,700*Onwards
Battre Electric Mobility Battre Electric Huge (HT Auto photo)
Battre Electric Mobility Battre Electric Huge
₹38,700*Onwards
Battre Electric Mobility Battre Electric Montra (HT Auto photo)
Battre Electric Mobility Battre Electric Montra
₹40,700*Onwards
Battre Electric Mobility Battre Electric Loev (HT Auto photo)
Battre Electric Mobility Battre Electric Loev
₹59,900*Onwards

(Also Read: Hero MotoCorp, world's largest two-wheeler maker, to go electric come 2022)

Hero MotoCorp cannot sell EVs with the ‘Hero’ name because of Hero Electric. Thus the company is mulling a new name that would be used to represent its EV endeavor. Hero has filed a patent for several names including Vida, Vida MotoCorp, Vida EV, Vida Electric, Vida Scooters and even Vida Motorcycles. Interesting to note, the company is ready to keep the possibilities open for a battery-powered motorcycle.  

The company has already initiated the development of its electric scooter which will make its official debut by March 2022. It has also previously struck an agreement with Taiwanese company Gogoro for battery swapping technology.

(Also Read: Hero MotoCorp records sales of 547,970 two-wheelers in October 2021)

India's biggest two-wheeler maker has also virtually shared a glimpse of its battery-powered scooter earlier in 2021. The glimpse was rolled out in August this year as part of the Hero's 10th-anniversary celebrations. 

When launched, Hero's first EV will give a tough fight to the already established rivals such as the Bajaj Chetak electric, Ather 450X and TVS iQube among others. Hero will also most likely price the scooter aggressively to catch up with its rivals. Expect the scooter to come under 1 lakh.

First Published Date: 23 Nov 2021, 12:39 PM IST
Recommended For You
View All
NEXT ARTICLE BEGINS

Please provide your details to get Personalized Offers on

Choose city
+91 | Choose city
Choose city
Choose city
By clicking VIEW OFFERS you Agree to our Terms and Privacy Policy

Dear Name

Please verify your mobile number.

+91 | Choose city