Man who spent $940 million on a Tesla rival, shares more pictures of failed EV

James Dyson, UK’s richest man, had recently stated in an interview that he wasted his own money to produce the electric car, codenamed N526, that 'could rival even Tesla.'
By : Sabyasachi Dasgupta
| Updated on: 05 Jun 2020, 12:24 PM
Photo of the N526 electric SUV shared by James Dyson. (Photo courtesy:
Photo of the N526 electric SUV shared by James Dyson. (Photo courtesy:
Photo of the N526 electric SUV shared by James Dyson. (Photo courtesy:
Photo of the N526 electric SUV shared by James Dyson. (Photo courtesy:

James Dyson, UK’s richest man with an estimated wealth to the tune of 16.2 billion pounds (around 1.5 lakh crore), has shared more pictures of his failed electric vehicle project.

The electric SUV, codenamed N526, was aimed to challenge Tesla’s electric vehicles. During the interview, Dyson revealed that and he had to fund about 500 million pound from his own pocket to get the scrapped project off the ground.

The new pictures have revealed more details about the failed seven-seater EV with a claimed range of 965 kms (600 miles), much more than any Tesla cars on offer.

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For the uninitiated, a Tesla Model S can go 610 kms (379 miles) and the Model X can hit 505 kms (314 miles) on a single charge.

The new pictures reveal the 5-metre-long SUV weighing more than 2 tonne with Dyson branding on the rear. It also wears a huge 24-inch wheels for better ground clearance than most other rivals.

(See pics: James Dyson's failed electric SUV worth nearly 1.37 crore)

Dyson explained the reason behind the sheer size of the electric SUV was keeping the Chinese market in mind. The enormity of the electric SUV also allowed to fit in three rows of seats. It had a 150kWh lithium-ion battery installed across the floor with quick charging cells. Dyson had planned to place the batteries in tray-like chambers so that it could be replaced easily in case in future compact, lighter solid-state batteries became available.

(Also read: Tesla 'million mile' battery may last decades, withstand varied terrains)

In a recent interview with Sunday Times, Dyson said the electric SUV had a top speed of 201 kmph (125 mph), and could go from zero to 100 kmph in just 4.8 seconds. It had a twin 200kW electric motors that could produce 536 bhp of power and 480 lb ft of torque.

He had also said that the reason behind scrapping the project was the immense cost to build it and the lack of profitability. He said how he blew more than 500 million pound of his own money to fund the project. He also said that to make profit he needed to sell each of these electric SUVs for no less than 150,000 pound (around 1.37 crore).

First Published Date: 04 Jun 2020, 09:46 AM IST
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