Royal Enfield Bullet 350 launch highlights: Price, and variants revealed

  • 2023 Royal Enfield Bullet 350 shares its underpinnings with the Classic 350. Here are all the live and latest updates from the launch event.
Royal Enfield has launched the new Bullet 350 motorcycle ahead of its official launch at an event in Chennai. The model seen here is the new Black Gold variant of the motorcycle.
Royal Enfield has launched the new Bullet 350 motorcycle ahead of its official launch at an event in Chennai. The model seen here is the new Black Gold variant of the motorcycle.

Royal Enfield has launched the new generation Bullet 350 motorcycle today (September 1) at an official event in Chennai, Tamil Nadu. The new motorcycle, priced from 1.74 lakh (ex-showroom), will replace the older generation Bullet 350 and will be positioned between the Hunter 350 and Classic 350 motorcycles from the two-wheeler manufacturer. It is based on the J-platform which is already being used on the Classic 350, Hunter 350 and the Meteor 350.

Here are the highlights from the Royal Enfield Bullet 350 launch.

02 Sep 2023, 07:28 AM IST

Watch: Royal Enfield Bullet 350 quick walk-around

01 Sep 2023, 12:52 PM IST

Royal Enfield Bullet 350 colour options

Royal Enfield will offer the new Bullet 350 in five different colour options. The top-spec variant will come with a combination of Black and Gold and is named after the two colours as Black Gold. The mid-spec variant, called the Standard, will come with two colour options including Standard Maroon and Standard Black. The entry-level Military variant will be offered in Military Red and Military Black colour options.

01 Sep 2023, 12:46 PM IST

Royal Enfield Bullet 350: Changes revealed

Royal Enfield has revealed the changes in the new generation Bullet 350. The motorcycle gets a new instrument console with semi-digital display. The switchgears of the motorcycle have also been updated. The new Bullet 350 will come with telescopic forks in the front and twin gas-charged shock absorbers at the rear to carry out the suspension duties. Braking hardware consists of disc brakes at either end or a disc and drum setup, depending on the variant.

2023 RE Bullet 350
The 2023 Royal Enfield Bullet 350 comes with this updated instrument console which is semi digital in nature. It also gets reworked switchgears.
2023 RE Bullet 350
The 2023 Royal Enfield Bullet 350 comes with this updated instrument console which is semi digital in nature. It also gets reworked switchgears.

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01 Sep 2023, 12:12 PM IST

Royal Enfield Bullet 350 launched: Price, variants, booking details revealed

Royal Enfield has launched the 2023 Bullet 350 motorcycle at a starting price of 1.74 lakh (ex-showroom). Offered in three variants called Military, Standard and Black Gold, the price of the bike goes up to 2.16 lakh (ex-showroom) for the top-spec variant. The bookings have started for the new Bullet 350.

01 Sep 2023, 11:52 AM IST

Royal Enfield Bullet 350 breaks cover

2023 Royal Enfield Bullet 350
Royal Enfield has unveiled the new generation Bullet 350 motorcycle at an event in Chennai today. To be launched in three variants, the Bullet 350 will be based on the two-wheeler manufacturer's J-platform which also underpins the likes of Hunter 350 and Classic 350 bikes.
2023 Royal Enfield Bullet 350
Royal Enfield has unveiled the new generation Bullet 350 motorcycle at an event in Chennai today. To be launched in three variants, the Bullet 350 will be based on the two-wheeler manufacturer's J-platform which also underpins the likes of Hunter 350 and Classic 350 bikes.
01 Sep 2023, 11:31 AM IST

Royal Enfield Bullet 350: Price expectation

The current generation of Bullet 350 motorcycle is priced between 1.60 lakh and 1.69 lakh (ex-showroom). As of now, the most affordable motorcycle in Royal Enfield's lineup is the Hunter 350. The new generation Bullet 350 is expected to start at 1.70 lakh (ex-showroom). In pricing structure, the new Bullet 350 motorcycle is expected to slot in between the Hunter 350 and the Classic 350.

01 Sep 2023, 11:07 AM IST

Royal Enfield Bullet 350 through every decade

RE Bullet archive
This picture holds all the Royal Enfield Bullet models that were on sale since the 1930s. Each model represents the decade they were sold. The new generation Bullet 350, to be launched today, will be the first update on the model in this decade.
RE Bullet archive
This picture holds all the Royal Enfield Bullet models that were on sale since the 1930s. Each model represents the decade they were sold. The new generation Bullet 350, to be launched today, will be the first update on the model in this decade.
01 Sep 2023, 10:47 AM IST

Royal Enfield Bullet 350: Flashback moment

RE Bullet 350 1969 archive
Royal Enfield started to sell the Bullet 350 motorcycles in India back in the 1960s. The first batch of Bullet motorcycles were brought to the country as completely knocked down units. The Chennai-based two-wheeler manufacturer brought in these first 50 units and assembled in India before selling them.
RE Bullet 350 1969 archive
Royal Enfield started to sell the Bullet 350 motorcycles in India back in the 1960s. The first batch of Bullet motorcycles were brought to the country as completely knocked down units. The Chennai-based two-wheeler manufacturer brought in these first 50 units and assembled in India before selling them.
01 Sep 2023, 10:24 AM IST

How many variants for the new Bullet 350?

Royal Enfield has not shared details about the variants of the new Bullet 350. However, according to reports leaked on social media, the motorcycle will come with three variants. The name of the variants will be announced during the launch. Reports suggest the entry-level variant of the Bullet 350 will come with single-channel ABS, rear drum brake and fuel tank in single colour. The mid-level variant is expected to get similar features along with cosmetic updates like gold pinstripes and 3D badging. The top-spec variant will get a blacked-out engine instead of chrome garnish and black matte effect on the fuel tank.

01 Sep 2023, 10:02 AM IST

Royal Enfield Bullet 350: What is new?

The new generation Bullet 350 motorcycle will come with several changes in its latest avatar. The overall look and design will remain similar to the older models. Its imposing road presence will remain intact with a large teardrop-shaped fuel tank, the single seat setup and the round-shaped large headlight unit. However, there will be certain new elements added to the new generation Bullet 350. Recent spy shots have already revealed that the motorcycle will come with a new set of swtichgears, a USB port and an updated instrument console which will be semi-digital in nature.  

01 Sep 2023, 09:22 AM IST

Shared platform with Hunter 350 and Classic 350

2023 Royal Enfield Bullet 350 will be based on the Royal Enfield's J-platform. The same platform also underpins other Royal Enfield motorcycles like the Classic Reborn, Meteor 350 and the Hunter 350. The improvements that Royal Enfield has made with the J-platform over the previous platform are significant. The new bike will replace the older generation Bullet 350 and is expected to be positioned between the Hunter 350 and Classic 350 motorcycles from the two-wheeler manufacturer.

01 Sep 2023, 09:03 AM IST

New Bullet 350 but same old engine?

Another thing that has not changed too much is the engine that powers the iconic Bullet 350 motorcycle. The new generation Bullet 350 motorcycle will come equipped with the same 349 cc, single-cylinder motor, long-stroke engine that is air-oil cooled. The maximum power that it will be able to generate is going to be around 19.9 bhp at 6,100 rpm and the peak torque output will be around 27 Nm at 4,000 rpm. The tranismission unit on the new Bullet 350 will be a 5-speed unit.

01 Sep 2023, 08:41 AM IST

A look at the first generation Royal Enfield Bullet 350

The first of the Bullet 350 launched in 1969 is still around, Believe it or not, it is still in working shape. The bike is owned by an 84-year old veteran whose video of kickstarting the 54-year old motorcycle has gone viral. The design of the Bullet 350 in the past was not too different. It came with a similar-looking teardrop-shaped fuel tank and had a distinct Royal Enfield logo on it. It came with 346cc single-cylinder, four-stroke engine. Though it was not known for sprints, it was one of the most stable motorcycles for cruise or daily commute.

1969 RE Bullet 350
A 1969 model of the Royal Enfield Bullet 350, still in working condition, was shared on social media recently. (Image courtesy: Instagram/@rasi_rider)
1969 RE Bullet 350
A 1969 model of the Royal Enfield Bullet 350, still in working condition, was shared on social media recently. (Image courtesy: Instagram/@rasi_rider)
01 Sep 2023, 08:19 AM IST

Bullet 350: Royal Enfield's first big hit in India

Royal Enfield Bullet 350 is one of the oldest models still around in India due to its immense popularity. Launched for the first time in 1969, the motorcycle is one of the most important models from the Chennai-based two-wheeler manufacturer. It has been almost synonymous with the Royal Enfield brand and emerged as one of the most iconic motorcycles in the country. Over the years, the Bullet 350 has been updated and yet continues to enjoy a large fanbase among biker community as well as regular commuters.

First Published Date: 01 Sep 2023, 08:19 AM IST

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