TVS Motor expands in Colombia, to operate 50 exclusive showrooms

As a part of this association, TVS Motor Company will be introducing new segments among two-wheelers ranging from moped, scooters, motorcycles to premium motorcycles along with three-wheelers.
By : HT Auto Desk
| Updated on: 17 Sep 2020, 09:40 PM
Visitors walk at TVS motorcycle pavilion at an auto expo in New Delhi January 6, 2010. (File photo)
Visitors walk at TVS motorcycle pavilion at an auto expo in New Delhi January 6, 2010. (File photo)
Visitors walk at TVS motorcycle pavilion at an auto expo in New Delhi January 6, 2010. (File photo)
Visitors walk at TVS motorcycle pavilion at an auto expo in New Delhi January 6, 2010. (File photo)

Two- and three-wheeler manufacturer TVS Motor Company today announced their new distribution partnership with Autotecnica Colombiana SAS (Auteco SAS), a leading motorcycle assembler in Colombia. Autotecnica Colombiana SAS will operate 50 dealerships exclusive to TVS Motor Company and create dedicated space for the brand in over 600 retail outlets.

They will support TVS Motor with dedicated sales, service, spares and customer relationship management (CRM). Autotecnica Colombiana SAS will also provide the brand with an assembly set-up in Cartagena along with a dedicated training centre.

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Speaking on the occasion, R Dilip, Executive Vice President - International Business, TVS Motor Company, said, "We are delighted to expand our presence in the Colombian market with Autotecnica Colombiana SAS. They have a rich experience in the region and share our ethos of customer-focus with attributes such as quality and trust associated with their name. The association is a strategic step towards offering mobility solutions which improve the quality of life for our customers. It also demonstrates our commitment to the market and will become a platform to provide products across segments and fulfill the diverse requirements of Colombian customers."

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"We, at Autotecnica Colombiana SAS, will represent TVS Motor Company with great pride to cater to the demand of potential clients. The technology and quality prowess of TVS Motor Company combined together with our network facility will definitely create an impact in the Colombian market," said Mr. Carlos Duran, President of Autotecnica Colombiana SAS.

(Also read: TVS Motor receives one lakh masks from South Korean entity amid Covid-19 crisis)

As a part of this association, TVS Motor Company will be introducing new segments among two-wheelers ranging from moped, scooters, motorcycles to premium motorcycles along with three-wheelers. The company will focus on creating customised as well as a wide portfolio of mobility solutions for the Colombian market.

Autotecnica Colombiana SAS is the leading motorcycle assembler in Colombia. Born in Medellin in 1941, the Autotecnica Colombiana SAS since then have brought to the country emblematic models that bring progress to Colombians with reliable world-class service and exceptional results.

First Published Date: 17 Sep 2020, 08:24 PM IST
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