Audi to use VR technology in its cars. How it makes ride experience different?

Audi A4, A5, A6, A7, A8, Q5, Q7, Q8, e-Tron, and e-Tron GT Quattro will come with the Holoride VR technology from June 2022.
By : HT Auto Desk
| Updated on: 14 Mar 2022, 06:56 AM
Audi Holoride system will use VR headset and XR technology.
Audi Holoride system will use VR headset and XR technology.
Audi Holoride system will use VR headset and XR technology.
Audi Holoride system will use VR headset and XR technology.

German luxury auto manufacturer Audi has announced the integration of Holoride virtual reality in its cars from this year. The car brand claims that this technology will make occupants' riding experience less boring through the use of VR to XR (extended reality) technologies. The Holoride technology was showcased to the world back in 2019 at the CES. Audi claims that this technology uses a VR headset that backseat passengers can use while the vehicle is on move. The VR headset stays connected wirelessly to the vehicle via Bluetooth Low Energy (BLE).

Similar Cars

Find More Cars
Audi A4 (HT Auto photo)
Audi A4
1984 cc | Petrol | Automatic (Dual Clutch) | 17.42 kmpl
₹42.34Lakhs*Onwards
Audi Q7 Facelift (HT Auto photo)
UPCOMING
Audi Q7 Facelift
Prices are currently unavailable
Audi A6 (HT Auto photo)
Audi A6
1984 cc | Petrol | Automatic (Dual Clutch) | 14 kmpl
₹54.42Lakhs*Onwards
Audi E-tron Sportback (HT Auto photo)
Audi E-tron Sportback
Electric | Automatic
₹1.18Cr*Onwards
Volvo S60 (HT Auto photo)
Volvo S60
1969 cc | Petrol | Automatic (Torque Converter) | 14.08 kmpl
₹45.9Lakhs*Onwards
Jaguar Xe (HT Auto photo)
Jaguar Xe
1997 cc | Petrol | Automatic (Torque Converter) | 12.66 kmpl
₹46.64Lakhs*Onwards

(Also Read: Audi teases e-tron Sportback facelift undergoing winter testing)

Audi has said that it will introduce the Holoride technology through the third-generation modular infotainment toolkit or MIB 3, which will be available in select models from June this year. Initially, the technology will be available in Audi cars such as A4, A5, A6, A7, A8, Q5, Q7, Q8, e-Tron, and e-Tron GT Quattro.

This technology will be available in Europe, Canada, Japan, China and the US as well. The German automaker claims that through the Holoride technology, passengers can experience movies, video games, and other interactive content. This would make their journey experience less boring and turn it into a multimodal gaming event.

The Holoride VR technology is claimed to take the motion of the vehicle into account for a more immersive gaming experience. This means if the Audi car turns right, the vehicle in the VR game will turn right. During acceleration and braking, the vehicle in the VR game will do the same.

Audi also said that its Holoride VR technology is ready for autonomous driving systems in the future when the drivers will not require to be concerned about driving.

First Published Date: 14 Mar 2022, 06:56 AM IST
Recommended For You
View All
NEXT ARTICLE BEGINS

Please provide your details to get Personalized Offers on

Choose city
+91 | Choose city
Choose city
Choose city
By clicking VIEW OFFERS you Agree to our Terms and Privacy Policy

Dear Name

Please verify your mobile number.

+91 | Choose city