Rajasthan emerges as big hub for Honda 2Wheelers; 10 lakh units sold in 5 years
Honda 2Wheelers India on Wednesday informed that it has sold 20 lakh units of bikes and scooters in the state of Rajasthan which has become one of its key markets in the country. Of these, 10 lakh units were sold in the past five years alone.
A bulk of the surge has been powered by Honda Activa which has been a firm favourite among buyers across the country. The scooter has been a power player in its segment and has been the best-selling two-wheeler for several years.
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Honda further highlights that its bikes also fare well in the state and have wide acceptance in both urban as well as rural areas. "On behalf of entire Honda family and over 385 network outlets in the state, I thank each of our 20 lac customers in Rajasthan for making Honda their first choice," said Atsushi Ogata, MD, President and CEO in a statement released by the company.
Honda said that it is the leader in the 125cc motorcycle segment which is ruled by its offerings including Shine and SP 125. Honda also operates its exclusive Big Wing network in the capital of Rajasthan - Jaipur. The store is dedicatedly selling Honda's 300-500cc mid-size premium motorcycles to woo the enthusiasts of the state. The company said that more BigWing networks will be introduced in the state soon.
"With a strong belief in the state’s potential, we started our 2nd factory in Tapukara (District Alwar) in 2011. Today, I am happy to share that our quality two-wheelers made in Rajasthan are delighting Honda customers worldwide," added Ogata.