Volkswagen to install Porsche's CEO as brand chief: Report
Volkswagen Chief Executive (CEO) Herbert Diess will promote Porsche CEO Oliver Blume to become head of the VW brand as part of a broader management reshuffle, Auto Motor and Sport said on Tuesday citing company sources.
A Volkswagen (VW) logo sits on display in the visitors area of the Volkswagen AG e-Golf electric automobile factory in Dresden, Germany.
Blume will be moved to the VW brand to help the company get a grip on production issues with the VW ID.3 electric car and the Golf 8, the auto industry publication said on Tuesday.
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Bernhard Maier, currently head of VW's Skoda brand, will become head of Porsche, Auto Motor and Sport said.
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Herbert Diess is currently head of multi-brand Volkswagen Group as well as head of the VW brand.
Volkswagen declined to comment.
First Published Date: 03 Jun 2020, 13:09 PM IST
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