Yamaha achieves milestone of opening 300 Blue Square outlets in India

  • The first Yamaha Blue Square dealership opened back in 2019.
Yamaha Blue Square dealerships are supposed to provide a premium experience to the customers.
Yamaha Blue Square dealerships are supposed to provide a premium experience to the customers.

India Yamaha Motor India has announced that they have achieved the milestone of opening 300 Blue Square outlets in India. The Blue Square dealerships are high-end dealerships of Yamaha that are supposed to give a premium experience to its customers. The brand launched the 'Call of the Blue' brand campaign back in 2018 and the Blue Square showrooms were part of the campaign which started opening in 2019. The dealerships have a blue theme to represent Yamaha.

The Blue Square dealerships sell recently launched R3 and MT-03. Apart from this, these dealerships also sell Aerox 155, YZF-R15 V4, YZF-R15S V3, MT-15 V2, FZS-Fi Version 4.0, FZS-Fi Version 3.0 FZ-Fi Version 3.0 and FZ-X. There are also three hybrid scooters - Fascino 125 FI Hybrid, Ray ZR 125 FI Hybrid and Ray ZR Street Rally 125 FI Hybrid. Additionally, these outlets also display Yamaha’s Exclusive range of apparel and accessories. Out of 300 Blue Square showrooms operational across India, Yamaha has 129 outlets in Southern India, 81 in the eastern part, 54 in the western region and 37 in the northern part.

Also check these Bikes

Find more Bikes
Yamaha R15 V4 (HT Auto photo)
Engine Icon155.0 cc Mileage Icon55.20 kmpl
₹ 1.82 Lakhs
Compare
View Offers
Yamaha Mt-15 (HT Auto photo)
Engine Icon155.0 cc Mileage Icon56.87 kmpl
₹ 1.67 Lakhs
Compare
View Offers
Bajaj Pulsar Ns200 (HT Auto photo)
Engine Icon199.5 cc Mileage Icon40.36 kmpl
₹ 1.57 Lakhs
Compare
Super Soco Ts Street Hunter (HT Auto photo)
UPCOMING
BatteryCapacity Icon3.84 kWh Range Icon200.0
₹ 1.50 Lakhs
Alert Me When Launched
Ktm 200 Duke (HT Auto photo)
Engine Icon200 cc Mileage Icon33.0 kmpl
₹ 1.97 Lakhs
Compare
Bajaj Pulsar Ns160 (HT Auto photo)
Engine Icon160.3 cc Mileage Icon52.2 kmpl
₹ 1.46 Lakhs
Compare

Also Read : Yamaha Motor India steps up as official sponsor for Yamaha MotoGP team

Yamaha Motor has launched the Blue Square dealerships in most big cities. Mr. Eishin Chihana, Chairman, Yamaha Motor India Group of Companies, expressed his excitement on this momentous occasion, stating, "It brings me immense joy to announce the successful completion of a significant milestone under 'The Call of the Blue' campaign. Yamaha has achieved the remarkable feat of launching 300 Blue Square showrooms across India. These showrooms epitomize Yamaha's unwavering dedication to providing the utmost customer satisfaction and an unparalleled ownership experience. This accomplishment stands as a testament to our vision of establishing a new standard in sales, service, and customer delight in the Indian market."

“Setting up Blue Square showrooms nationwide is a pivotal aspect of our strategy to position Yamaha as a global brand infused with a rich racing DNA. We are confident that this achievement will fuel the continued expansion of Blue Square outlets, ensuring that every Yamaha customer in India receives the distinguished experience they rightfully deserve from a globally renowned brand like Yamaha", he further added.

Get insights into Upcoming Cars In India, Electric Vehicles, Upcoming Bikes in India and cutting-edge technology transforming the automotive landscape.

First Published Date: 08 Mar 2024, 17:00 PM IST
NEXT ARTICLE BEGINS

Check Latest Offers

Please provide your details to get Personalized Offers

Choose city
+91 | Choose city
Choose city
Select a dealer

Want to get the best price for your existing car?

Powered by: Spinny Logo
By clicking "View Offers" you Agree to our Terms and Privacy Policy
Dear Name

Please verify your mobile number.

+91 | Choose city
Couldn't verify the OTP.
It's either expired or it's incorrect.