Is Tesla losing charge in China? Registration of its locally-made EVs falls

Tesla has been the undisputed leader of the EV world and in China, it has carved a commanding lead for itself despite several local rivals.Registration of locally-made Tesla cars, however, fell in the month of July.
By : Bloomberg
| Updated on: 17 Aug 2020, 04:48 PM
FILE PHOTO: Tesla China-made Model 3 vehicles are seen during a delivery event at its factory in Shanghai. (REUTERS)
FILE PHOTO: Tesla China-made Model 3 vehicles are seen during a delivery event at its factory in Shanghai. (REUTERS)
FILE PHOTO: Tesla China-made Model 3 vehicles are seen during a delivery event at its factory in Shanghai. (REUTERS)
FILE PHOTO: Tesla China-made Model 3 vehicles are seen during a delivery event at its factory in Shanghai.

Registrations of locally made Tesla Inc. vehicles in China fell in July from the previous month as competition intensified in the world’s largest electric-car market.

In July, 11,456 China-built Teslas were registered in the country, according to data from state-backed China Automotive Information Net. That’s a 24% decrease from June. Tesla doesn’t report monthly sales numbers for China.

(Recap read: Model 3 outpaces all other EVs in China in June)

The world’s most-valuable carmaker is ramping up output after starting deliveries from its multibillion-dollar Shanghai plant around the beginning of the year. China is a crucial part of Elon Musk’s plan to expand beyond the U.S., and long-term success will require keeping local contenders such as NIO Inc. and global giants BMW AG and Volkswagen AG at bay.

Similar Cars

Find More Cars
Tata Tigor Ev (HT Auto photo)
Tata Tigor Ev
Electric | Automatic
₹11.99 - 13.14 Lakhs**Ex-showroom price
Tata Altroz Ev (HT Auto photo)
UPCOMING
Tata Altroz Ev
 
₹12 - 15 Lakhs* *Expected Price
Tata Nexon Ev (HT Auto photo)
Tata Nexon Ev
Electric | Automatic
₹13.99 - 16.85 Lakhs**Ex-showroom price
Tata Nexon Ev Max (HT Auto photo)
Tata Nexon Ev Max
Electric | Automatic
₹17.74 - 19.24 Lakhs**Ex-showroom price
Mg Zs Ev (HT Auto photo)
Mg Zs Ev
Electric | Automatic
₹21 - 24.68 Lakhs**Ex-showroom price
Mg Zs Ev 2022 (HT Auto photo)
Mg Zs Ev 2022
Electric | Automatic
₹21.99 - 25.88 Lakhs**Ex-showroom price

Rising sales in China are a major contributor to the Palo Alto, California-based company’s soaring market capitalization, which surged past Toyota Motor Corp. in July. China’s car market is recovering from a two-year slump, helped by a reopening of showrooms and an improving economy.

Yet competitors are stepping up product introductions. NIO’s deliveries more than quadrupled in July to 3,533 vehicles, and the company is preparing to launch a new crossover coupe, followed by a sedan. BMW and Mercedes-Benz maker Daimler AG are bringing out electric models.

Cars built at Tesla’s Shanghai plant -- its first outside the US - have made up the vast majority of Tesla registrations in China since opening. The company is building Model 3 sedans at the site and also preparing to assemble Model Y compact SUVs there.

First Published Date: 17 Aug 2020, 04:48 PM IST
Recommended For You
View All
NEXT ARTICLE BEGINS

Please provide your details to get Personalized Offers on

Choose city
+91 | Choose city
Choose city
Choose city
By clicking VIEW OFFERS you Agree to our Terms and Privacy Policy

Dear Name

Please verify your mobile number.

+91 | Choose city