iFerrari anyone? Ferrari, parent Exor clinch alliance with Apple designer

Jony Ive has designed many of Apple's iconic products. He has now entered into a partnership with Ferrari.
By : Reuters
| Updated on: 27 Sep 2021, 22:27 PM
File photo used for representational purpose.
File photo used for representational purpose.
File photo used for representational purpose.
File photo used for representational purpose.

Italian luxury car maker Ferrari and parent company Exor, the holding vehicle of the Agnelli family, have agreed a long term partnership with Jony Ive, the designer of many of Apple's iconic products, and Marc Newson.

(Also read: Apple appoints its watch software chief to oversee autonomous car project)

The two designers belong to the LoveFrom creative collective which will explore "a range of creative projects with Exor in the business of luxury" in addition to the collaboration with Ferrari, the two companies said in a statement

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Ive had been mentioned in the Italian press among possible candidates to replace Louis Camilleri when he suddenly stepped down as chief executive of Ferrari last year.

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First Published Date: 27 Sep 2021, 22:27 PM IST
TAGS: Ferrari Apple
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