Demand for Mercedes cars has stabilised from coronavirus lows: Daimler CEO

Daimler Chief Executive Ola Kaellenius said global demand for Mercedes-Benz cars has stabilised from a sharp drop in sales triggered by the coronavirus crisis.

New Mercedes S-Class
New Mercedes S-Class

"Demand has stabilised. In China we saw a V-shaped recovery. That's not the case in Europe and North America but we have rebounded from the freefall," Kaellenius told journalists gathered in Sindelfingen, Germany for the launch of the new Mercedes-Benz S-Class.

A new flagship Mercedes-Benz will make a "disproportionate contribution" to the company's profits, at a time when the luxury carmaker is seeking to lower costs and its breakeven point, he said.

"We have a premium positioning when compared to our competitors. It is not a small advantage and we will be able to sustain it," the Swedish-born CEO said.

Separately, Kaellenius said Daimler's talks with Ineos about selling its plant in Hambach, France were at a "very advanced stage" but declined to elaborate further pending the ongoing nature of negotiations.

First Published Date: 02 Sep 2020, 17:27 PM IST
Shopping Bag Shop Now
70% OFF
VENO Portable High Power 2 in 1 Car Vacuum Cleaner | USB Rechargeable Wireless Handheld Car Vacuum Cleaner Traveling, Camping Reusable and Sustainable (2 in 1 Vacuum Cleaner)
Rs. 899 Rs. 2,999
Godrej aer O – Hanging Car Air Freshener | Car Accessories | Cool Aqua (7.5g)
Rs. 99
SHAYONAM Dent Removal Kit - Powerful Car Dent Repair Kit - Suction Cup Dent Puller Handle Lifter and Dent Repair Puller for Car Body Dent, Glass, Tiles and Mirror (Plastic)
Rs. 349
Godrej aer O – Hanging Car Air Freshener | Car Accessories | Musk After Smoke (7.5g)
Rs. 99

Please provide your details to get Personalized Offers on

Choose city
+91 | Choose city
Choose city
Choose city
By clicking "View Offers" you Agree to our Terms and Privacy Policy

Dear Name

Please verify your mobile number.

+91 | Choose city
Couldn't verify the OTP.
It's either expired or it's incorrect.