Tesla takes lead position in race to become top luxury car brand in US

While EV giant Tesla narrowly missed out on becoming the leading luxury car brand in the US in 2021, letting BMW to take the top spot, figures this year suggest the EV company is moving in the direction of victory this year. As per data from Experian, Tesla’s January sales registrations rose by an 49 per cent as compared to the same time last year to a total of 37,162 vehicles, Carscoops reported.

File photo used for representational purpose only (REUTERS)
File photo used for representational purpose only

This figure is pitted against an 8.2 percent rise to 30,563 units for BMW. When comparing Tesla’s performance to BMW in January, it is impressive because Tesla sells only fully electric vehicles while BMW’s tally also includes combustion-engine vehicles and hybrids.

Also Read : Tesla hikes price for Model 3 and Model Y electric cars in US, China

While in 2021, BMW registered a total of 347,453 vehicles as compared with 342,412 for Tesla. The later's registrations hiked by 71 percent that year versus 2020, but BMW’s only grew by 24 percent. If that's not all, Tesla has several other advantages in its favor that could help it gain victory in 2022. These include a new Texas plant and its plans to expand output at its Fremont factory as high as 600,000 units.

Also check these Cars

Find more Cars
Tesla Model 3 (HT Auto photo)
UPCOMING
₹ 70 - 90 Lakhs* *Expected Price
View Details
Tesla Model S (HT Auto photo)
UPCOMING
₹70 Lakhs - 1 Cr* *Expected Price
View Details
Byd Atto 3 (HT Auto photo)
₹ 33.90 Lakhs* *Ex-showroom price
Add to compare
Bmw 3 Series (HT Auto photo)
₹ 42.30 - 62.90 Lakhs* *Ex-showroom price
Add to compare
Check latest offers
Bmw 3 Series Gran Limousine (HT Auto photo)
₹ 57.90 - 59.50 Lakhs* *Ex-showroom price
Add to compare
Check latest offers
Mahindra Thar (HT Auto photo)
₹ 10.98 - 16.94 Lakhs* *Ex-showroom price
Add to compare
Check latest offers

Data released by Experian further reveals that Lexus' registrations fell 6 per cent to 24,843 in January, whereas Mercedes saw its numbers fall 20 percent to just 22,022. However, the news that Tesla has already taken an early lead for 2022 isn't very surprising.

Also Read : Tesla extends free supercharging in Poland and Slovakia amidst Ukraine crisis

Other facts from Experian’s data revealed that there has been a 62 per cent rise in EV registrations in January. Electric cars accounted for 50,384 new vehicles, taking 4.3 percent of the market, and of those, 18,549 were the Tesla Model Y, which is currently a favorite in the US. The Tesla Model 3 with 13,604 units and Model S with 3,903 units took second and third spots, while at the fourth-place Mustang Mach-E found only 2,781 buyers.

First Published Date: 10 Mar 2022, 17:31 PM IST
NEXT ARTICLE BEGINS
Shopping Bag Shop Now
74% OFF
Microfiber Car Cleaning Soft Brush Ideal as Mop Duster, Washing Brush with Long Handle, Dust Cleaner Car Wash Brush with Handle, Soft Brush Scratch Free, Cleaning Dashboard Curved Design - Grey
Rs. 389 Rs. 1,499
64% OFF
Antson Portable High Power 2 in 1 Car Vacuum Cleaner | USB Rechargeable Wireless Handheld Car Vacuum Cleaner Traveling, Camping Reusable and Sustainable, Portable,Rechargeable Vacuum (2 in 1)
Rs. 699 Rs. 1,939
73% OFF
IDELLA Car Duster, Extendable Long Handle Microfiber Car Duster Exterior Scratch Free Car Cleaning Tool, Car Dust Brush for Truck, Pickup, SUV, RV, Motorcycle, Vehicles Cleaning,(Multicolor)
Rs. 239 Rs. 899
1% OFF
GOODAIR Clear Car Windshield Enhancer | Classic |12 Tablets
Rs. 295 Rs. 299

Please provide your details to get Personalized Offers on

Choose city
+91 | Choose city
Choose city
Choose city
Powered by: Acko Logo
Please be noted that any information provided herein above will be received by Acko General Insurance Limited (“Acko”). By mentioning the above information, you agree to provide these details and information to Acko.
By clicking "View Offers" you Agree to our Terms and Privacy Policy

Dear Name

Please verify your mobile number.

+91 | Choose city
Couldn't verify the OTP.
It's either expired or it's incorrect.