TVS Motor shares zoom over 7% after buying iconic British bike brand

The company's scrip advanced 7.16% to 323 on the BSE. At the NSE, it went up by 6.97% to 321.95.
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| Updated on: 20 Apr 2020, 03:58 PM
Norton has updated its sports bike editions with a more powerful 650cc Superlight SS bikes. Photo courtesy: http://www.nortonmotorcycles.com/
Norton has updated its sports bike editions with a more powerful 650cc Superlight SS bikes. Photo courtesy: http://www.nortonmotorcycles.com/

Shares of TVS Motor Company on Monday jumped over 7 per cent after the company said it has acquired Britain's iconic bike manufacturer Norton Motorcycles for GBP 16 million (around 153 crore).

The company's scrip advanced 7.16 per cent to 323 on the BSE.

At the NSE, it went up by 6.97 per cent to 321.95.

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Founded by James Lansdowne Norton in Birmingham in 1898, Norton Motorcycles is among the most popular British motorcycle brands of all time.

The company has acquired Norton in an all-cash deal for a consideration of GBP 16 million by acquiring certain assets of Norton Motorcycles (UK) through one of its overseas subsidiaries, TVS Motor Company said in a statement on Friday.

(Also read: Coronavirus lockdown pulls TVS Motor Company sales to less than half in March)

"This is a momentous time for us at TVS Motor Company. Norton is an iconic British brand celebrated across the world, and presents us with an immense opportunity to scale globally," TVS Motor Company Joint Managing Director Sudarshan Venu said in the statement.

First Published Date: 20 Apr 2020, 03:58 PM IST
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