Mercedes-Benz launches BSVI compliant S-Class at₹1.33 Cr
Germany-based luxury car maker Mercedes Benz today launched the BSVI compliant S-Class here priced at ₹1.33 crore ex-showroom, with the southern region contributing a significant amount of sales to the automajor.
"South India remains a key market for Mercedes-Benz India and it contributes significantly to our overall volumes. We are particularly pleased with the steady growth of south market", Mercedes-Benz India, Vice-President (Marketing and Sales), Michael Jopp said after unveiling the car here.
The base variant S-350d diesel would be first the BSVI compliant car compatible with BSIV fuel.
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"We are overwhelmed with the response from the customers for our varied product range and we are pleased to launch all new S-Class here in Chennai." he said.
Jopp said ever since the launch of S-Class the company has retailed more than 6,700 units of S-Class to customers.
"With the S-Class, we continue our product offensive and are confident of maintaining our lead in the luxury car industry", he said.
The S-350d is priced at ₹1.33 crore while the petrol version S450 at ₹1.37 crore (ex-showroom). Mercedes-Benz has a production facility at Chakan near Pune which carries investment of over ₹1,000 crore. The company also has presence in 45 cities from 93 outlets.
Mercedes-Benz India product portfolio includes the locally produced Mercedes Maybach S 500, S-Class, E-Class, C-Class, CLA luxury sedans and the GLA, GLE and the GLS luxury SUVs, the statement added.