chittoor

amalapuram

anantapur

east godavari

bhimavaram

chirala

port blair

guntur

kurnool

kadapa

karbi anglong

khagaria

ambikapur

delhi

himmatnagar

jamnagar

proddatur

visakhapatnam

guwahati

sonapur

begusarai

nawada

patna

bhilai

dhamtari

mahasamund

bhagalpur

chhapra

ahmedabad

bharuch

bhuj

rajahumundry

barpeta

bihar sharif

sasaram

dahod

navsari

dibrugarh

bettiah

buxar

purnea

sitamarhi

bilaspur

jagdalpur

lailunga

margao

goalpara

kakinada

gudivada

golaghat

mangaldai

silchar

hajipur

koriya

panaji

khambhalia

nellore

hojai

jorhat

jamui

siwan

chandigarh

vizianagaram

morigaon

aurangabad bihar

kawardha

korba

raipur

amreli

gandhi nagar

nadiad

tirupati

eluru

east siang

tinsukia

muzaffurpur

vijaywada

dhubri

kokrajhar

nagaon

sivasagar

araria

janjgir-champa

ankleshwar

tenali

bongaigaon

north lakhimpur

saharsa

samastipur

anand

mehsana

ongole

nandyal

durg

junagadh

hindupur

srikakulam

kamrup

tezpur

Venturing into India in 1984, a joint partnership with Hero Cycles was going to be a boon for the Japanese company Honda Motorcycles (HMSI). With its vibrant catalogue, Honda, presently with 4 manufacturing units, has single-handedly transformed the two-wheeler segment in India.
 
Honda Activa and Dream Yuga segments actually crushed the competition with competitive pricing and aggressive marketing. Some popular products launched by Honda include Honda Shine, Honda Activa 125, Activa 6G, Honda CD, Honda CB Shine, Honda CB Unicorn 160, Honda CBR, and Honda Grazia.
 
The core strength that has attracted India wide dealership and customer trust is the quality of the product Honda offers. Durability, Engine efficiency, Body type and Ride quality influence the decision of the rider, for which Honda has a well-structured R&D segment.
 
After ending its 26 years old partnership with Heroin year 2011 with a row over exports, Honda has been able to pull in double-digit growth much because of its earlier investments in the R&D segment. Still, in terms of volume, Hero is the leader in the bike segment. In the 110 CC bike segment, the Deluxe and Splendor range of Hero remains unbeatable.
 
Honda, unlike Hero, is also focusing on the upper-middle class with its CBR range. It's also trying to compete with brands like Royal Enfield with the launch of Honda Hness CB350 (ex-showroom 1.95 lac) and Honda Hness CB350RS.
 
As the company caters to brand creation at a global level instead of being centric on Asian countries, the racing bikes often stand class apart. Honda's most expensive bike, Golfwing (1850 cc), along with CBR 1000RR-R (Fireblade), Honda Africa Twin, CBR 650R and CB500X, creates a different aura for the company.

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Singh Bajaj, Gautam Nagar

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