Eight years of Maruti Suzuki NEXA: Baleno and SUVs dominate

Maruti Suzuki established its NEXA premium retail chain in 2015

At present, the OEM has over 460 state-of-the-art NEXA showrooms across 280+ cities in India

With the launch of Invicto, NEXA now has eight products in its portfolio

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Baleno and the SUVs dominate the sales at NEXA

NEXA models contributed over 31% to overall Maruti sales in Q1 of FY 23-24

This is a significant rise from 5% contribution in 2015

 NEXA introduced industry-first Augmented Reality (AR) car showcase technology

It also offers metaverse experiemce to customers via NEXAVerse

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