Hyundai launches i20 Active, priced up to Rs. 8.89 lakh

Hyundai Motor India today launched i20 Active, a sports-styled version of its premium hatchback i20, priced up to ₹ 8.89 lakh (ex-showroom Delhi).

Petrol variants of the car are priced between ₹ 6.38-7.09 lakh, while diesel versions are in the range of ₹ 7.63-8.89 lakh.

'The i20 Active will be a trend setter model reflecting Hyundai's modern premium brand direction and will propel Hyundai's growth in India,' Hyundai Motor India Ltd (HMIL) MD & CEO, B S Seo told reporters here.

The i20 Active will compete with the likes of Toyota Etios Cross, Volkswagen Cross Polo and Fiat Avventura which are priced in range of ₹ 6.23 lakh and ₹ 8.5 lakh, respectively.

Hyundai, which is eyeing a sales milestone of 5 lakh units in domestic market, is gearing up for a full play in the fast emerging sports utility vehicle segment to add volumes.

The company is set to introduce ix25 SUV in India around August-September this year, ahead of festive season.

This would then complete HMIL's range of SUVs in India. With i20 Active, the company plans to address lower-end customers, who are looking for a sporty and stylish vehicle.

The company already sells premium SUV Santa Fe, priced up to ₹ 29.94 lakh.

Last month, the company had launched the updated version of its mid-sized sedan Verna, priced up to ₹ 12.19 lakh.

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