Porsche says pre-owned business more focused on user experience than hard sales

Porsche India brand director Manolith Vujicic says its just-launched pre-owned car business is all about  
By : HT Auto Desk
| Updated on: 09 Jun 2022, 01:44 PM
Porsche delivered its first used car under Porsche Approved on Wednesday.
Porsche delivered its first used car under Porsche Approved on Wednesday.
Porsche delivered its first used car under Porsche Approved on Wednesday.
Porsche delivered its first used car under Porsche Approved on Wednesday.

Porsche India introduced its first-ever pre-owned car service - Porsche Approved - on Wednesday at an event in Kochi. The automaker claims that through this service, it aims to offer the customers a unique experience without doggedly gunning for sheer sales numbers. Speaking at the sidelines of the event, Porsche India brand director Manolith Vujicic, who launched the program, indicated that the sales number of pre-owned Porsche cars at this moment is not the priority. “We want to give the customers a unique experience through the used Porsche cars under Porsche Approved program," he said.

(Also read: Can't afford a new Porsche? There's a new option now in India)

Vujicic claims that the launch of the Porsche Approved program would offer the automaker a chance to penetrate the Indian market better. He said that customers who want to buy a Porsche car and don't want to wait too long for a new model will be able to take a quicker delivery of their preferred model through the Porsche Approved program.

Similar Cars

Find More Cars
Porsche 911 (HT Auto photo)
Porsche 911
2981 cc | Petrol | Automatic (Dual Clutch) | 11.11 kmpl
₹1.64 - 3.08 Cr**Ex-showroom price
Porsche Taycan (HT Auto photo)
Porsche Taycan
 
₹1.5 - 2.1 Crore**Ex-showroom price
Porsche Macan (HT Auto photo)
Porsche Macan
1984 cc | Petrol | Automatic (Dual Clutch) | 12.35 kmpl
₹69.98 - 84.04 Lakhs**Ex-showroom price
Porsche Cayenne (HT Auto photo)
Porsche Cayenne
2995 cc | Petrol | Automatic (Torque Converter) | 10.6 kmpl
₹1.27 - 1.93 Cr**Ex-showroom price
Lexus Lc 500h (HT Auto photo)
Lexus Lc 500h
3456 cc | Hybrid (Electric + Petrol) | Automatic (CVT) | 14.8 kmpl
₹2.1 - 2.16 Cr**Ex-showroom price
Nissan Gt-r (HT Auto photo)
Nissan Gt-r
3799 cc | Petrol | Automatic (DCT) | 8.47 kmpl
₹2.12 Cr**Ex-showroom price

The automaker made its first delivery of a pre-owned Porsche on Wednesday at the Kochi showroom. The car brand under the Volkswagen AG umbrella also said that all the Porsche showrooms across India will act as Porsche Approved dealerships. The automaker has claimed that it is offering both online and offline vehicle buying options to the consumers under its Porsche Approved program. Currently, Porsche is aiming to increase consumer awareness about how to buy its used cars under the newly introduced program using the online finder on the official website, claimed Vujicic.

FOLLOW US:Stay Updated with latest content - Subscribe us on
FOLLOW US:Stay Updated with latest content - Subscribe us on

With the launch of the Porsche Approved, the German sportscar brand has joined the fray of luxury automakers who are selling used cars in India.

First Published Date: 09 Jun 2022, 12:54 PM IST
Recommended For You
View All
NEXT ARTICLE BEGINS

Please provide your details to get Personalized Offers on

Choose city
+91 | Choose city
Choose city
Choose city
By clicking VIEW OFFERS you Agree to our Terms and Privacy Policy

Dear Name

Please verify your mobile number.

+91 | Choose city