Mahindra Thar Roxx launch: All highlights from event
Mahindra Thar Roxx has been officially launched in the Indian market today. While awaited for quite some time now, the fan-following that the second-generation Mahindra Thar has created for itself indicates that the Thar 5-door launch is a closely followed event for a plethora of reasons. It is important to note that the existing Thar three-door model too was launched on August 15, exactly three years ago. The homegrown carmaker has launched select variants of the new SUV and their pricing, while the rest of the variants and their pricing will be revealed next month. Check the highlights from the Mahindra Thar Roxx launch event.
Thar Roxx launch today, live updates: Thank you for being with us for the Mahindra Thar 5-door launch
It's been a pleasure to bring all the key highlights live from the Mahindra Thar Roxx launch event. Do remember that test drives and bookings for the Thar 5-door SUV begin on September 14 and October 3, respectively. Stay tuned to HT Auto for more information on the Thar Roxx and the drive review as well.
Thar Roxx launch today, live updates: Mahindra bets big on Thar 5-door before festive season
With the upcoming festive season, Mahindra is betting big on the new Thar Roxx SUV. Bookings for the SUV will commence from October 3, while test drives will start from September 14. Deliveries of the SUV will begin during Dussehra, which is considered as one of the peak times in India for the carmakers to register high sales number buoyed by the upbeat consumer sentiment. Overall, the Thar Roxx is expected to boost Mahindra's passenger vehicle sales numbers significantly over the next few months.
Thar Roxx launch today, live updates: Who are the rivals
The Mahindra Thar Roxx rivals the Force Gurkha five-door and is a larger alternative to the Maruti Suzuki Jimny. At a similar price point, the customers can also consider compact SUVs such as the Hyundai Creta, Kia Seltos, Maruti Suzuki Grand Vitara, Volkswagen Taigun, Skoda Kushaq and Honda Elevate. However, the Mahindra Thar Roxx has no direct rival except the Maruti Suzuki Jimny and Force Gurkha five-door.
Also check these Cars
2184 cc
Multiple
60 kWh
Thar Roxx launch today, live updates: Stay tuned for a detailed drive review
HT Auto team is driving the Mahindra Thar Roxx five-door SUV and will soon bring all the details to you through the drive review. Stay tuned to get more details about the SUV like how it feels to drive, whether it is a good car to buy or not etc.
Thar Roxx launch today, live updates: Booking, test drive and delivery details revealed
The Mahindra Thar Roxx booking will commence from October 3, while its test drives will commence from September 14. Deliveries of the five-door SUV will commence during Dussehra later this year.
Thar Roxx launch today, live updates: Certain variants' pricing revealed
Mahindra Thar Roxx comes available in multiple variants. The base variant os MX1, which is available at an introductory starting price of ₹12.99 lakh (ex-showroom). The prices for the mid-spec MX3 are also revealed. Petrol automatic RWD variant is priced at 14.99 lakh (ex-showroom) and the diesel manual RWD is priced at 15.99 lakh (ex-showroom). The top-spec AX7L variant is priced at ₹18.99 lakh (ex-showroom). Certain variants and their pricing will be revealed next month.
Thar Roxx launch today, live updates: A 4x4 variant commands ₹16.99 lakh
The Mahindra Thar Roxx comes available in both rear-wheel drive and four-wheel drive variants. The MX5 is where 4x4 begins on Thar Roxx. The MX5 trim is available at a price of ₹16.99 lakhs (ex-showroom).
Thar Roxx launch today, live updates: Not anymore a mundane SUV
The Mahindra Thar Roxx comes packing a plethopra of premium features inside its cabin. One among them is the Harman Kardon audio system, which comprises nine high-performance speakers, a 12-channel dedicated 560 watt amplifier. It gets nine band equaliser for the owner to set the sound setting according to his or her choice. The SUV gets vehicle noise cancellation, which ensures an immersive audio experience inside the cabin.
Thar Roxx launch today, live updates: One of the biggest automotive events of 2024
Mahindra Thar Roxx launch event is one of the biggest automotive events of 2024 in the Indian pasenger vehicle market. The Thar Roxx is essentially the five-door sibling of the three-door Thar, which has remained as one of he most popular offroaders in the country for a long time. The Thar Roxx comes as a more practical offering while carrying the lifestyle offroader vibe like its smaller sibling.
Thar Roxx launch today, live updates: A commanding road presence
Thar Roxx launch today, live updates: Petrol and diesel engines on offer
Mahindra Thar Roxx SUV is available in both petrol and diesel engine options. The G20 TGDi mStallion rubocharged petrol engine is capable of churning out 175 bhp peak power at 5,000 rpm and 380 Nm of maximum torque between 1,750 and 3,000 rpm. The diesel engine is a D22 mHawk unit, which generates 172 bhp at 3,500 rpm and 370 Nm of torque between 1,500 and 3,000 rpm. Both the engines are available with six-speed manual gearbox and six-speed automatic transmission options.
Thar Roxx launch today, live updates: More than 35 standard safety features
Mahindra Thar Roxx comes with more than 35 standard safety features onboard. The five-door SUV gets six airbags, three-point seatbelts for all the seats, seatbelt reminder for all seats, passenger seat airbag on/off switch for child safety, ISOFIX child seats and seat belt height adjuster for front row as standard equipment among others.
Thar Roxx launch today, live updates: The SUV gets IntelliTurn Assist and CrawlSmart
Mahindra Thar Roxx gets IntelliTurn Assist and CrawlSmart technologies. This helps in reduction of turning circle diameter by 15 per cent, while also ensuring intelligent braking of inner wheel while turning the vehicle. The CrawlSmart technology helps min taking automatic control of engine, brake and trasmission ensuring better driving experience through trecharous terrains. Both these two technologies come as class-leading features.
Thar Roxx launch today, live updates: Three terrain modes on offer
Mahindra Thar Roxx comes with three different terrain modes. These are Sand Mud and Snow. The different terrain modes allow the five-door SUV to drive through different types of challenging road surfaces and also through places, where there is no road at all.
Thar Roxx launch today, live updates: The SUV has 650 mm of water-wading capability
Mahindra Thar Roxx promises 650 mm water wading capability, which means the SUV can drive through some of the most trecharous terrains, making itself fit for offroading.
Thar Roxx launch today, live updates: GLYDE promises 5-star crash performance
Mahindra Thar Roxx's GLYDE platform promises a five-star crash performance It claims to come with 18 per cent lighter frame mass, 41 per cent better bending frequency and 51 per cent better torsional frequency. These lead to significantly improved NVH levels and class-leading ride and handling of the SUV, claims Mahindra. This next-generation platform comes with an electric steering wheel, improved suspension setup etc
Thar Roxx launch today, live updates: What underpins new SUV
Mahindra Thar Roxx is underpinned by the automaker's GLYDE architecture, which promises significantly improved NVH levels and comes with 60-plus patents.
Thar Roxx launch today, live updates: When and how to book
Mahindra Thar Roxx is available for booking from August 15. Interested buyers can book the SUV on the homegrown car manufacturer's dedicated microsite. Also, the SUV can be booked at the automaker's authorised dealers as well. Deliveries for the Mahindra Thar Roxx SUV are expected to start next month.
Thar Roxx launch today, live updates: What's under the hood
The Mahindra Thar Roxx comes available with a 2.0-litre turbocharged petrol and 2.2-litre diesel engine, both promising a more powerful output than the Mahindra Thar three-door. The turbo-petrol motor is available with the transmission options of a six-speed manual gearbox and a six-speed torque converter automatic unit. This engine is capable of churning out 160 bhp peak power and 330 Nm of maximum torque. The diesel motor on the other hand pumps out 150 bhp peak power and 330 Nm of maximum torque. Transmission options for the diesel engines remain the same as the turbo-petrol variant. The SUV is available in both rear-wheel drive and four-wheel drive options.
Thar Roxx launch today, live updates: Key features
The Mahindra Thar Roxx comes loaded with a plethora of features. On the exterior it gets LED projector headlamps and C-shaped LED daytime running lights, while the new design alloy wheels and revamped LED taillights are there as well. Inside the cabin, the features include a panoramic sunroof, a large 10.25-inch touchscreen infotainment system, automatic climate control, a fully digital instrument cluster, ventilated front seats, ADAS, Harman Kardon music system etc.
Thar Roxx launch today, live updates: How the cabin looks
The Mahindra Thar Roxx comes with a bigger and more spacious cabin compared to its three-door sibling. The addition of middle doors and second row seats has ensured the SUV's cabin gets more space. Enhancing the airy and spacious feel is the panoramic sunroof. The interior packs a wide range of features that enhance the Thar Roxx's premium appeal.
Thar Roxx launch today, live updates: First look
Thar Roxx launch today, live updates: New SUV looks same yet different
The all-new Mahindra Thar Roxx comes with a significantly distinctive design, which makes it different from the three-door Thar. Despite coming with a design that is similar to the three-door sibling the Thar Roxx gets subtle yet significant styling tweaks. It gets new design front grille, C-shaped LED DRLs, projector headlamps, revamped bumpers, redesigned alloy wheels and fresh taillights, which altogether give it a fresh look compared to the Thar.
Thar Roxx launch today, live updates: Check the SUV up and close
Thar Roxx launch today, live updates: Mahindra Thar Roxx launched in India
Mahindra has finally launched its most awaited SUV of 2024. The five-door iteration of the Thar has made its debut on the eve of Independence Day. The Mahindra Thar Roxx is priced from ₹12.99 lakh (ex-showroom) for the base petrol manual, while the base diesel manual is priced from ₹13.99 lakh (ex-showroom).
Thar Roxx launch today, live updates: Hello and welcome
A very good morning to everyone and thank you so much for joining us as we start the final countdown before the launch of the eagerly-awaited Mahindra Thar Roxx. Let us at Team HT Auto also take this opportunity to wish everyone a very happy Independence Day.
Thar Roxx launch today, live updates: Mahindra and Independence Day
Mahindra tends to keep us busy on national holidays and August 15 is a tad bit extra special. Who all remember the time exactly three years ago from today when the second-generation Thar was launched in the market? And while the first generation was mostly a fringe player, the second-generation Thar took the market by storm.
Thar Roxx launch today, live updates: Anyone for an electric Thar?
Exactly a year ago, at an event in South Africa, Mahindra had showcased the most radical-looking Thar ever. While an exercise in creativity at best, the Thar-E showcased in Cape Town created quite a lot of buzz because of its very futuristic design elements and an even more solid road presence.
Thar Roxx launch today, live updates: What makes the Thar click?
The Indian SUV buyer has evolved from the time when the first-generation Thar came out. But that does not still mean he or she will buy absolutely anything that has an SUV-like profile. What the present Thar has done remarkably well is to offer contemporary styling that accentuates its robust and larger-than-life road presence while also ensuring that much-needed styling. It is not just butch but handsome too. Thar was also updated with a host of features that may do nothing to help its much-acclaimed off-road skills but elevate the experience of being inside. Of course, Thar is a very capable 4x4 machine but the option of choosing a more affordable RWD (Rear-Wheel Drive) version made the model even more compelling. And there are more choices still – petrol and diesel engines, auto and manual gearboxes, hardtop and soft-top versions, the list goes on.
Check out Upcoming Cars in India 2024, Best SUVs in India.
